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winner of If Design Awardwinner of Art Directors Club Awardwinner of Type Directors Club Awardwinner of Lucky Strike Awardwinner of Adobe Design Achievement Awardwinner of Reddot Award
10. Jubiläum der Adobe Design Achievement Awards 2010

Relaunch of the website

The main goal of the relaunch was to create a new, contemporary face for the presentation. Moreover we wanted to show more pictures of past winners and contestants and their experiences to make participation more attractive. The pages that were formerly separated ought to be united in one interface. That meant that journalists, judges and sponsors would access the site with the same look and feel as the students. The combination of static pages with a login area where submissions are placed and the interactive ADAAlive gallery was challenging. Subsequently we had to prepare the page in a way that translation in different languages would be feasible.
Scribbles für den Relaunch der Website ADAA 2010
Scribbles from the concept phase
Startseite mit Flashteaser ADAA 2010
Russische Version der über 10 Sprachversionen ADAA 2010
Russian version of the website
Eindrücke der neuen Website ADAA 2010
Imagevideos und Bildgalerien ADAA 2010
Vollbilddarstellung ADAA 2010
Screenshots of the website

Call-For-Entries concept

In order to give utterance to the anniversary character, we built a 3D model of the ADAA "A"'s. We decorated it together with a 10, garland and paper streams thus presenting the "A" as a likeable and not unobtainable trophy.
Werkstattbilder für das analoge "A" ADAA 2010
Werkstattbilder für das analoge "A" ADAA 2010
Fotoshooting und Beleuchtung für das analoge "A" ADAA 2010
Studio Fotoshooting für das analoge "A" ADAA 2010
Photos from the making of the Call-For-Entries poster
Kampagnenposter 10. Jubiläum ADAA 2010
First draft of the Call-For-Entries poster